The growth of "Search Engine Relevancy"
While SEO and Search Engine Optimization have been the leading terms to describe what we do, there has been some dramatic change in the way sites talk about search engine methodology. I have been monitoring the growth of the importance of the term "Search Engine Relevancy" in the search engines.On 3/24/05 putting the term "Search Engine Relevancy" in quotes in Google, MSN and yahoo gave me low numbers of sites using that phrase on their pages.
Google: 685 pages use this exact term
MSN: 2,486 pages use this exact term
Yahoo: 1,520 pages use this exact term
Overture's activity count: 46
On 5/10/05 there was major growth in the presence of this term on sites.
Google: 12,600 pages use this exact term
MSN: 6,319 pages use this exact term
Yahoo: 26,900 pages use this exact term
Overture's activity count: 64
What this is telling me is that more people are shifting towards the importance of site relevancy over page tweaking. Or Search Engine Relevancy over Search Engine Optimization. While I am not all about destroying the idea of Optimization, I am about broadening the concept of Relevancy. The better the understanding about relevant methodology by SEO/SEM/SEwhatevers will make for better results and more refined knowledge on the internet.
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