Get Something by Doing Things for Free
Marketing seems to be going the Google way now-a-days, where you offer your services for free either for information gathering purposes or by being able to advertise on the free service.
You can take advantage of this new methodology with your site as well. Simple give to get.
1: Give away software, services or other goods for relevant links to your site. This is a great way to gain
relevant link popularity.
2: Have people submit dedicated
content articles to help your readers learn more and in exchange you give them a link on your site to theirs. This build your site relevance and content base with no effort on your part other then giving a link out. Just make sure you don't just add crap to your site and forget about your visitors. The site should always focus on your visitors first.
3: Create an advertising model of giving everything away for free and support your business on other peoples advertising dollar. Just like how Google gives so much away for free by advertising on that free service or product.
This process will gain traffic as well. If it is free the masses will come. Take advantage of it.
Kobe Goes for Keyword Popularity! 81!
All Laker and Kobe Bryant related sites just got a traffic and keyword boost form Kobe's scoring outburst last night. Kobe made laker and NBA history by scoring 81 points against the Toronto Raptors.
Get your revenue model updated for this new surge of temporary traffic.
Make Money off Traffic Relevantly
One thing most web site owners over look is the ablility to convert traffic into money. Any site that brings in a good amount of traffic can make a nice chunk of change with little investment if any.
Lets take the example of a hobby site such as a craft making site. This site brings in tons of new and repeat visitors due to the fresh how to craft guides. The site is free and runs on the owners interest in the hobby alone. Sure it is rewarding to share your knowledge to eager visitors and get some fun positive feedback, but why not supplement your annual income with your hobby?
It is easy. Three ideas your can use are Contexual ads, affiliate products and referral commissions.
Contexual Ads such
Google AdSense or
Yahoo Publisher Network are great for presenting related text ads on your site that bring you a commission for each "real" click you get from your visitors. These ads can blend into your site and not look like overwhelming banners.
Realistic potential Earnings: $50-$500 a month
Affiliate Marketing such as
Linkshare or
Commission Junction are a great place to find companies that give you a commission for each of their products or services you sell. All you have to do is sign up for this free services and put products or links with site IDs on your site and bam you can earn any where from 3%-15%+ on what you sell.
Realistic potential Earnings: $50-$500+ a month
Referrals are a way to send visitors to sites or companies that need related services or products. Difference between affiliate marketing and referrals are that you establish the relationship with the companies that will be advertised on your site. This way you make more money because there is no middle man and you choice what is on your site exactly.
Potential Earnings: ???
Bottom line is you can make money with little effort and no cost to you.